This driven young British designer uses a methodical process to create work that manages to feel both precise and experimental.
Describe your workspace to us.
Since graduating my workspace has been a bit makeshift because I’ve been moving around a lot, but I always have a sketchpad or notepad handy and tend to just work it out from there. My more permanent workspace is with creative agency The Beautiful Meme, where my desk tends to be surrounded by books, scribbles and the occasional beer bottle on a late night. The most important space to me however is the walls, which are covered by work and change regularly with the development of ongoing projects.
What’s the most recent photo you’ve taken with your phone?
A photo of my friend's embarrassingly small dog.
What’s your guilty pleasure?
Terrible American reality TV...
How do you develop your concepts?
It depends on the project but I generally start with research, followed by getting as many ideas down on paper as possible before diving into Illustrator or InDesign. I'll often repeat this process until I come up with something I'm happy with.
Who are your heroes?
Late 80's Fun House presenter Pat Sharp...
What’s the best advice you’ve ever received?
It's not how good you are, it's how good you want to be.
Tell us about a favourite recent project.
I've recently been working on a commission to create an identity for a new record label started by a client and friend. Working on projects in the music industry used to be a massive drive for my practise and I haven't come across many good commissions since finishing university.
Where would you like to be in a year’s time?
Wherever I can find the best projects and scope for improvement. My over all goal is to work internationally and I'd aim to get closer to that in a year's time.
What would be your fantasy commission?
One of my favourite projects was working with a furniture designer called Jake Coleman – the level of craft and materials used in his projects always left me amazed. My fantasy commission would be a book on bespoke one-off pieces of furniture.
If the building was on fire and you could only grab one thing from your studio, what would it be?
Something I couldn't replace. Stills - Wiel Arets, a book designed by Edwin from Mainstudio and given to me and a couple of friends during a studio visit.
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